Digital Strategist, Designer, & Developer
As a multidisciplinary creator, I help businesses build digital campaigns and experiences that turn first-time interactions into loyal followers.
About Me
As a multidisciplinary creator, I help businesses build digital campaigns and experiences that turn first time interactions into loyal followers. For the past 12 years, I’ve excelled in graphic design, art direction, web design and digital creative direction. Through the years I've built, managed, and led creative teams of designers, videographers, and digital strategists to accomplish campaign and business goals for clients across a variety of categories.
Nike
Nike Innovation
August 2021
As a freelance art director, I worked closely with Anaheim Studios to assemble and manage a team of designers to create visuals for a live corporate event. This design system was used to build out digital invitations, video animation assets, printed gift items given to each guest as well as environment decor for the live in-person event.
SB Projects
The Freedom Experience - Justin Bieber
July 2021
As creative director of 1DayLA and The Freedom Experience in 2021, I created and managed the art direction, social media posts, and website design & development to promote a live concert at SoFi Stadium with Justin Bieber, Chance the Rapper, Jaden Smith, Tori Kelly, and more. This live event was the celebratory concert for a two year campaign bringing communities, government, and local non-profits together to serve the city of Los Angeles during one of the toughest times in modern history.
Love Has No Limits
Lead Conference
march 2021
As creative director and a producer of Lead Conference called Lead2021, a live virtual event featuring keynote speakers such as Judah Smith, Bill Johnson, Francis Chan, Lisa Bevere, Dharius Daniels, and Samuel Rodriguez as well as breakout masterclass sessions. My responsibilities included leading a team of creatives to produce pre-event marketing assets and strategy to drive registrations, producing assets for the live event including graphics, animation, video as well as post-event distribution and marketing assets.
Hillsong Church
Heart For The House Campaign
September 2020
As a freelance art director, I worked with the Creative Director to design graphics and website visuals for a campaign at Hillsong Church to celebrate our differences but unite towards doing good in our communities through humanitarian outreach efforts. Campaign visuals included digital graphics for social media, live production screens, environment signage, video graphics, and a website landing page.
Legacy Solutions
Website Design & Development
July 2020
As a freelance website designer & developer I helped Legacy Solutions create a compelling online presence to educate their audience on the technology solutions they provide as well as capture higher quality leads. This design process included client research to help identify the language and flow of content that best drove customers to action.